Entrepeneurship: six types of start-up

In this video, Steve Blank identifies six different types of startup:

1. lifestyle start-up – an enterprise where a single entrepreneur makes a sufficient living out of pursuing a passion (for example surfing);
2. small business startup – intended to be a nothing more than a profitable small enterprise such as family grocery store;
3. scalable start-up – the founders have £billion ambitions for growth to become a large company;
4. large company sustaining innovation – initiatives within a large company to stimulate innovation in order to maintain competitive position.;
5. buyable start-up – a startup intended to be sold to a large corporation once the business model has been shown to work; and
6. social entrepreneurship start-ups.

Blank argues that these each need different entrepreneurial skillsets.